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Maxim IC frustration - hard to find components

John said:
Hi, Rebecca,

It's getting to be conventional wisdom among EEs that one should avoid
designing Maxim parts into products. It doesn't help that pinouts are
deliberately made non-standard.

I'm curious which parts you think have deliberate non-standard pinouts.
I can tell you in the decade I worked there, this was never an issue.
Pinouts are carefully chosen to minimize noise, ease PCB layout, etc.
To keep costs down, Maxim doesn't make a die per each package type (in
general), so pinouts are designed to work across many package types.
[Back lap specs change from package to package, so often wafers get
allocated to one particular package at the expense of another, which in
turn causes shortages in a particular package type.]

At no company did I ever deliberately make pinouts to be
non-standard. If anything, if a part exists already with defined
pinouts, you make it a point to use THOSE pinouts in order to steal the
sockets with your hopefully superior product.

For one chip I did at a company I better not mention, a customer leaked
us a datasheet of a competitors part. We actually changed our part to
match their pinouts since our part was still in design. They had an
interesting feature that I added as well. As luck would have it, our
part came out before their part, but with the competitors pinouts and
features. While we were doing high fives, I suspect somebody at the
competition was pounding their fist on the conference table.
 
M

Michael A. Terrell

Joerg said:
Hello Joel,


Ah, my kind of tunes. I like Country. Not the modern stuff but old
Americana. And Blues.


WSM AM Radio 650 KHZ in Nashville has several slots during the week
were they only play early country and western music. You can listen
online at http://www.wsmonline.com You can also hear the "Grand Ole
Opry" live and in stereo on Friday and Saturday evenings. I have it on
almost around the clock. You can listen for four hours before you are
dropped, but all you have to do is click on the "Click here to keep
listening to WSM" button to start the stream again.


--
Service to my country? Been there, Done that, and I've got my DD214 to
prove it.
Member of DAV #85.

Michael A. Terrell
Central Florida
 
John said:
Hi, Rebecca,

It's getting to be conventional wisdom among EEs that one should avoid
designing Maxim parts into products. It doesn't help that pinouts are
deliberately made non-standard.

I've been personally burned four or five times. At this instant, we
can't ship over a million dollars worth of product because Maxim has
slipped their promised delivery date on MAX5205's. Do you know where I
can score a couple of hundred?

I believe she mentioned the Philippines; it may be worth it to make a
trip out there. *Must* you use Maxim's MAX5205?

I've been having friends and family request samples, which are
available. Every 8 dacs we can scrounge, we can ship a $54,000 laser
modulator.

John


This is very interesting:
http://finance.yahoo.com/q/bc?s=MXIM

Short, anyone?

Michael
 
X

xray

I remember listening to Paul Harvey - I was always amused that his tone
and pitch did _not_ change during his commercials ;)

I was a horrible disc jockey on a campus station for a few weeks during
my college days. Did you ever think about the challenge of ending your
show at the appropriate time?

After that experience I always though that his closing:

"This is Paul Harvey ................................................
........................................... Good Day!"

was an amateur technique that evolved into a style.
 
M

Michael A. Terrell

xray said:
I was a horrible disc jockey on a campus station for a few weeks during
my college days. Did you ever think about the challenge of ending your
show at the appropriate time?

After that experience I always though that his closing:

"This is Paul Harvey ................................................
.......................................... Good Day!"

was an amateur technique that evolved into a style.


Try keeping a TV station on schedule from sign on to sign off,
including a live newscast where the "Talent" didn't wand to shut up at
the end of their 30 minutes.


--
Service to my country? Been there, Done that, and I've got my DD214 to
prove it.
Member of DAV #85.

Michael A. Terrell
Central Florida
 
K

krw

I was a horrible disc jockey on a campus station for a few weeks during
my college days. Did you ever think about the challenge of ending your
show at the appropriate time?

I DJ'd for our college station (the only student station network
affiliated, at the time) for a summer in the early '70s. I didn't
have so much trouble ending on time for the network news, and such.
My problem was getting all the work done, when it needed doing;
logs, transmitter readings, station breaks...
After that experience I always though that his closing:

"This is Paul Harvey ................................................
.......................................... Good Day!"

was an amateur technique that evolved into a style.

Never thought of it that way.
 
J

John Larkin

I'm curious which parts you think have deliberate non-standard pinouts.
I can tell you in the decade I worked there, this was never an issue.


I base that statement on the parts I see, and an interview with
Maxim's CEO, where he said that nonstandard pinout was a specific
company strategy.

Got any 5205's you can spare?

John
 
J

John Larkin

I believe she mentioned the Philippines; it may be worth it to make a
trip out there. *Must* you use Maxim's MAX5205?

Technically, it was a perfect fit. Bummer.

This is very interesting:
http://finance.yahoo.com/q/bc?s=MXIM

Short, anyone?

Michael

Just goes to show you that engineers' opinions do matter. As word gets
around about these sorts of problems, we design around somebody else's
parts.

John
 
S

Spehro Pefhany

Just goes to show you that engineers' opinions do matter. As word gets
around about these sorts of problems, we design around somebody else's
parts.

John

Look at the 5-year chart and compare with LLTC and ATML.


Best regards,
Spehro Pefhany
 
R

Rebecca of Maxim Dallas

Joerg,

Yes, Maxim Dallas Direct (MDD) is definitely also for large volume
production needs. Of course there will be times when our standard lead
time is too long for customer requirements, and when that happens, let
us know. Our people are trained to do everything possible to always
meet customers' lead time requirements. Too often the customer just
hears the lead time, says thank you, and hangs up. If we know you need
parts sooner we will look at upgrades, alternatives, world wide
inventory, etc. What I find most useful is when customers are able to
provide their drop dead quantity and their run rate. If a customer
calls in for 10k, the lead time may be 8 weeks, but if they are only
using 1k/week, we can often find ways to split their order into 1k
shipments and keep their production line running. In addition,
customers are able to schedule orders out as far as a year. This
allows them to take advantage of volume prices and helps eliminate
delivery issues.

Thank you for your suggestion regarding tracking lost business due to
lead time.

Sincerely,
Rebecca
 
U

Uwe Bonnes

In sci.electronics.design Rebecca of Maxim Dallas said:
Yes, Maxim Dallas Direct (MDD) is definitely also for large volume
production needs. Of course there will be times when our standard lead
time is too long for customer requirements, and when that happens, let
us know. Our people are trained to do everything possible to always
meet customers' lead time requirements. Too often the customer just
hears the lead time, says thank you, and hangs up. If we know you need
parts sooner we will look at upgrades, alternatives, world wide
inventory, etc. What I find most useful is when customers are able to
provide their drop dead quantity and their run rate. If a customer
calls in for 10k, the lead time may be 8 weeks, but if they are only
using 1k/week, we can often find ways to split their order into 1k
shipments and keep their production line running. In addition,
customers are able to schedule orders out as far as a year. This
allows them to take advantage of volume prices and helps eliminate
delivery issues.
Thank you for your suggestion regarding tracking lost business due to
lead time.

Rebecca,

another issues:
-- Why is it so difficult to get from a part to the online shop?

For example, I have followed
http://www.maxim-ic.com/ -> Video -> Video On-Screen Display -> Max4455

This is straightforward and gives a nice overview of the part.
Now lets assume I want to check price and availability:

Buy-> By Web: BUY ON-LINE ->Price and Availability ->
Now I have to type in the part by hand...

This isn't straightforward
 
R

Rebecca of Maxim Dallas

Uwe,

We definitely appreciate any and all feedback about the ecommerce
website. It is our sincere goal to make the website as user friendly
as possible. I am involved in the constant updating of our ecommerce
website and will include your below feedback in our upcoming
improvements to the site. Please feel free to contact me if you have
any other suggestions.

Thank you,

Rebecca
 
John said:
I base that statement on the parts I see, and an interview with
Maxim's CEO, where he said that nonstandard pinout was a specific
company strategy.

Do you have a reference when Jack Gifford said this? Hopefully on-line.
 
P

PeteS

Rebecca said:
Uwe,

We definitely appreciate any and all feedback about the ecommerce
website. It is our sincere goal to make the website as user friendly
as possible. I am involved in the constant updating of our ecommerce
website and will include your below feedback in our upcoming
improvements to the site. Please feel free to contact me if you have
any other suggestions.

Thank you,

Rebecca

Call me cynical (it would be much nicer than some things I've been
called), but I see Rebecca as 'damage control'.

As I noted much earlier in this thread, I have had assurances in the
past that all was changed and Maxim really really _really_wanted to
cater to the little project as well as the big one, but then when push
came to shove, failed utterly and reverted to type.
Once they were designed in and a board fabricated, I encountered an
attitude that can only be characterised as arrogant; viz - 'there is no
direct substitute for that part and now you'll just have to either
order a huge quantity or wait until we happen to get such an order for
it'.

The last time that happened I made a board with the same footprint as
the part with a competitor's part on it.

The exhortations I hear are rather like the boy who cried Wolf, but
I've now heard it too many times to believe it.

I'll believe the reform when I _see_ it. Until then, Maxim is a
proscribed vendor for my products. That's a shame as they make some
really good stuff.

Cheers

PeteS
 
S

SioL

Rebecca of Maxim Dallas said:
Uwe,

We definitely appreciate any and all feedback about the ecommerce
website. It is our sincere goal to make the website as user friendly
as possible. I am involved in the constant updating of our ecommerce
website and will include your below feedback in our upcoming
improvements to the site. Please feel free to contact me if you have
any other suggestions.

Thank you,

Rebecca

This might be appropriate:
http://www.dilbert.com/comics/dilbert/archive/dilbert-20060809.html

SioL
 
J

Joerg

Hello Michael,
WSM AM Radio 650 KHZ in Nashville has several slots during the week
were they only play early country and western music. You can listen
online at http://www.wsmonline.com You can also hear the "Grand Ole
Opry" live and in stereo on Friday and Saturday evenings. I have it on
almost around the clock. You can listen for four hours before you are
dropped, but all you have to do is click on the "Click here to keep
listening to WSM" button to start the stream again.

Thanks. Just tried it but all it does is say "connecting to wsmcruise"
and then nothing happens. I'll try again later.
 
S

Sjouke Burry

Joerg said:
Hello Michael,


Thanks. Just tried it but all it does is say "connecting to wsmcruise"
and then nothing happens. I'll try again later.
Just added it to my bookmarks ,Works fine.
Nice music ;) :)
 
J

John Larkin

Do you have a reference when Jack Gifford said this? Hopefully on-line.

No, it was an interview in some magazine. I was surprised that he just
said it out loud.

No 5205's, huh?

John
 
J

John Larkin

Look at the 5-year chart and compare with LLTC and ATML.


Best regards,
Spehro Pefhany


That big dip in late '02 was when I quit buying their comparators.

John
 
John said:
No, it was an interview in some magazine. I was surprised that he just
said it out loud.

Some magazine... At this point, I'm inclined to think he said he
prefers sole sourced products since they have a higher ASP. I know how
he thinks.
 
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