Well, I don't know who or what defines PWM...
I do.
There is no standards organization or regulating body for modulation schemes. Like the Smith Chart and S-parameters, these are industry standard terms, developed and refined over decades, and taught in curricula as a part of the baseline information necessary to function in the field of electrical engineering.
PWM - Pulse Width Modulation - the width of the pulse is modulated as a function of an input signal. Not the amplitude (PAM), not the frequency (PFM), and not the timing (PPM); only the width. Very common in switching power supplies, including LED dimers and digital audio power amps.
PFM - Pulse Frequency Modulation - the rate of occurrence of a pulse (its frequency) is modulated as a function of an input signal. The pulse width is a constant, and there is a varying time between pulses. Used in Vicor high-density switching power supply DC/DC converters.
PAM - Pulse Amplitude Modulation - the amplitude of a pulse is modulated as a function of an input signal. Not the width, and not the frequency. An early form of telephone signal multiplexing.
PPM - Pulse Position Modulation - the position of a pulse within a defined time frame is modulated as a function of an input signal. Pulse width and amplitude are constant. Used in deep-space probes and R/C airplanes.
Each of these has a Wikipedia page.
One way to differentiate (and define) modulation schemes is by their output power spectral densities with equal modulating input signals. As above, there is no industry-wide standard for this, although some industry segments (such as telecom or datacom) have developed standard measurement environments and evaluation criteria.
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